Reviews

'This is a modern book for modern times. Basi defies conventional wisdom- that call centre employment is either India’s post colonial revenge or globalisation’s way of destroying national identity - and in true feminist tradition, privileges the experiences of the women themselves. She explores the lives, experiences and aspirations of young women working in call centres in New Dehli outsourced from the UK and examines the ways in which they negotiate patriarchal expectations of management family and culture, actively constructing new identities which work for them in the new India. This is a compelling account of fast changing industry which Basi captures with sophisticated theoretical analysis as well as a woman’s eye and understanding.'

Ruth Pearson, Director, Centre for Development Studies, University of Leeds

'Tina Basi makes an invaluable contribution to discussions on globalization and postcolonial subjectivity through a captivating study of women call centre workers in India referencing their lives inside and outside the workplace. The focus on identity and agency ensures the emergent picture is one of complexity and contradiction, exploitation and empowerment, challenging singular depictions of docility prevalent in the literature to date.'

Diane Perrons, Gender Institute, London School of Economics
Table of Contents

About the Author
J.K. Tina Basi holds a PhD in Gender Studies and Sociology from the University
of Leeds. Previously a freelance ethnographic researcher with Intel’s Digital
Health Group in Ireland, she has also established a consultancy, Mehfil
Enterprise, conducting corporate ethnography in media and technology related
industries. She is currently working on a new ethnographic research project about spirituality.

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* ISBN: 978-0-415-48228-8
* Binding: Hardback
* Published by: Routledge
* Publication Date: 6th May 2009
* Pages: 232